With limited resources, time, funds and headcount, finding time to recruit when you’re not a full-time recruiter can seem like a losing battle. Finding top talent with the right skills to drive your business forward is no easy task to take on. Even with a recruiter, no matter what industry you’re in, getting the right candidate interested in your business is a challenge. This is why it should be your whole team’s responsibility to help fill a job position. This actionable advice will help you recruit when you’re not a full-time recruiter.
You need a recruiting culture
No matter how many employees you have, it’s a good idea to encourage a recruiting culture throughout your business early on. Start by ensuring that everyone knows they have a responsibility to bring in the right candidates – and can get a reward for doing so. This can be effective in two ways. It’ll not only spread out the recruitment responsibilities, which can help with efficiency, but it can also help build interpersonal relationships. If your employees are the ones bringing in new employees, the new recruits are more likely to know the job – and the company – and fit in well at the start.
Staying transparent, whether you’re a startup or working for a big company is important as it improves the candidate experience and shows who you are as an employer.
Leverage the skills of your employees
Along with starting to build an internal recruitment culture, it’s now time to use your employees’ skills effectively. With limited time and other responsibilities to consider, you need to operate collaboratively among your team to work fast, split the work and get the best results. Naturally, some of your employees will be better than others at certain tasks. Pull together the expertise of your individual employees. For example, it makes sense for someone with a flair for writing to handle job descriptions. For the sales lead to make the initial communication with potential candidates and the brand or marketing specialist to help improve your company’s website.
There are only so many hours in the day and, as a startup, you’ll be familiar with the feeling of time getting away from you. Although you can’t magic up more time, there are methods of working that can help you stay focused. Time blocks can be used to improve your attention on any business task, as well as recruitment. Set a reminder in your calendar so the office and ring fence the time you need to focus on recruitment. With a sole and clear focus you might find tasks take you less time and with no distractions, scheduled meetings or last minute ‘have you got a second’ queries, you can plan valuable time and use it effectively.
Use your website
To attract talent naturally – and to save time in answering basic recruitment questions – update your career page on your website. Your website should show off who you are as a business. When you’re promoting your job descriptions, you can steer onlooking candidates back to your website for more information. Also, as you’ll be just starting to build up your reputation, you can use this as a platform to introduce yourself, your aims and your vision for the business. People might well like the look of what you do and approach you with CVs outside of recruitment drives if you get this right.
You passion for your business is your biggest asset and you should use this to good effect. Although your business is most probably the biggest thing in your life right now, you need to remember that no one knows who you are yet. You’re not just a tiny boat in a sea of bigger boats, you’re a canoe constantly paddling against the offset of crashing waves. Or, it may feel like that sometimes, anyway. With this, it’s vital that you attract and retain the best talent you can so that, together, you can build a bigger boat.
You need to convince candidates to join you. You can do this by outlining your vision, your aims and your company culture. If you can showcase your passion well enough, there’s no reason why a candidate wouldn’t want to join you.
However, this doesn’t mean you should hire the first person who comes along. Be particular about who you want to hire and be prepared for someone who shows a similar passion as you. In order for your business to grow, you need the right skills as well as the right personality and cultural fit for your business.
There is only so much planning you can do before it becomes a waste of time and, with such little time to play with, you should use it appropriately. Be proactive with your recruitment and get involved within the community you’re in. It’s not only a great way to win business but, it’s also a way to attract talent. Indulge in the online community, become a part of the discussion and get your key players in the industry. It can help you build up your reputation and gain vital contacts within the industry – and put you in touch with people to approach for employment.
Harness the power of tech
Use collaborative tools to help you bridge any gaps you may have that can delay you when it comes to attracting and interacting with potential talent. While you don’t want to lose the human element – and your intuition is important here – collaborative tools can vastly speed up processes if used properly. There are many tools you can use and, of course, our firm favourite is Hello Talent (ok, we may be a tad biased!). Find out more about our collaborative approach by giving our free trial a try.
Here are some key takeaways to help you recruit and use your time more effectively.
- Implement a recruitment culture among your workplace so everyone shares the responsibility to hire.
- Assess your current workforce and use their skills to help.
- Be a proactive part of your industry and don’t wait for candidates to come to you.
- Use tools to help you to reach out to candidates.